Digitalks Expo is one of Brazil’s major digital business and technology events, bringing together leaders and innovative companies to discuss artificial intelligence, marketing, and digital transformation. At the last edition of the event, our mission was clear: to highlight its relevance and impact on the digital sector by promoting an unforgettable event.  To this end, Digitalks Expo invited us to provide official coverage of the event for the first time, as well as challenging us to present Astron with an exclusive booth in the startup section. The challenge was to capture the energy of the event, amplifying its importance, strengthening the connection with the public, and creating a sense of FOMO for the coming years.